“Celebrate 30 years of Pokémon at SM Malls” event and the First limited-time Pokémon Center POP-UP STORE in the Philippines

“Celebrate 30 years of Pokémon at SM Malls” event and the First limited-time Pokémon Center POP-UP STORE in the Philippines | SM Supermalls has officially partnered with Pokémon for the upcoming Pokémon 30th Anniversary Celebrations. As a highlight of this landmark collaboration, the Philippines will have its first limited-time Pokémon Center POP-UP STORE in SM Mall of Asia. A six-month long celebration, “Celebrate 30 years of Pokémon at SM Malls”, will also be held at SM Supermalls to commemorate Pokémon’s 30th anniversary.

Philippines’ first limited-time Pokémon Center POP-UP STORE

Pokémon will open its first-ever Pokémon Center POP-UP STORE in the Philippines at SM Mall of Asia for a limited time from October 2026 to January 2027. The POP-UP STORE will feature a wide range of products, including Pokémon Center Original merchandise, popular items such as trading cards and plushies, and more. In addition, special merchandise commemorating the 30th anniversary is scheduled to go on sale. Additionally, Pokémon Trading Card Game tutorial sessions and a gaming experience booth will be set up in the POP-UP STORE.

“Celebrate 30 years of Pokémon at SM Malls” event

In addition to the Pokémon Center POP-UP STORE, a six-month mall caravan at SM Supermalls will be held from October 2026 to March 2027. Participating malls include SM Mall of Asia, SM East Ortigas, SM Southmall, SM North EDSA, SM Marikina, SM Seaside Cebu, SM Davao, and SM CDO Downtown.

Get ready to grab your favorite licensed Pokémon merchandise and collectibles, and join the free Pokémon Trading Card Game tutorials through the New Trainer Journey. You can also experience Pokémon Pokopia and Pokémon Champions on the latest Nintendo Switch 2, and receive exciting freebies like Pokémon paper sun visors and stickers. Don’t miss your chance to try out Pokémon Mezastar as well!

Plus, you can take memorable photos with your favorite Pokémon during the Meet and Greet, and enjoy the lively Pokémon decorations and inflatables across SM Supermalls! You can also get a limited-edition Pokémon 30th Anniversary tote bag with a minimum single-receipt purchase of PHP 3,500*. Come and join the fun to celebrate Pokémon’s 30th Anniversary at SM Supermalls!

Celebrate the world of Pokémon to the max in the Philippines at your most loved SM Supermalls. For more news, visit www.smsupermalls.com or follow @smsupermalls on social media.

*Stay tuned for future announcements for more details.